Jones, Caroline R. (1942–2001)
Jones, Caroline R. (1942–2001)
African-American advertising executive. Born Caroline Robinson, Feb 15, 1942, in Benton Harbor, Michigan; died of cancer, June 28, 2001, in the Bronx, NY; University of Michigan, BS; children: Anthony R. Jones.
One of the most prominent black women among ad agency executives, founded or helped found several agencies that specialized in advertising aimed at blacks or minorities; began career at J. Walter Thompson (1963), where she became creative director; helped form Zebra Associates (1968), then Black Creative Group and Mingo-Jones Advertising, where she was executive vice president and creative director; opened her own agency, Caroline Jones Inc. (1986); was moderator and host of radio and tv programs.
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Jones, Caroline R. (1942–2001)
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Jones, Caroline R. (1942–2001)