Skip to main content

Mood Rings

Mood Rings

The mood ring was one of the biggest fashion fads of the 1970s. Marketed as an accessory for the "Me Decade," a time when people began to actively explore their feelings, the color-changing jewelry first became popular in New York City and quickly spread throughout the United States. Each mood ring contained a temperature-sensitive liquid crystal encased in quartz. As the body temperature of the wearer changed, the crystals changed colors. Each color the ring displayed supposedly corresponded to a different mood. There were seven colors in all, each with a different meaning: blue meant happy; reddish brown meant insecure; black meant the wearer was upset; golden yellow was a sign of tension; and so on. From a scientific perspective the mood ring did have some validity as an indicator of someone's emotional state; the metal band of a mood ring conducted heat from the finger to the liquid crystal, which changed color in response to the temperature of the skin.

The mood ring was invented in 1975 by Joshua Reynolds, a thirty-three-year-old marketing executive from New York City who took an incredibly simple product idea and turned it into a national craze. After making a fortune off the mood ring, Reynolds later went on to invent the Thigh Master exercise machine.

Like all fads the mood ring had a very limited life span. In this case the life span of the product was quite literally fixed, in that the heat-sensitive crystals would only emit their color changes for a period of two years before they would settle permanently into a shade of black. By 1977, just two years after their introduction, the rings had faded in popularity.

FOR MORE INFORMATION

Long, Mark A. Bad Fads. Toronto, Canada: ECW Press, 2002.

Cite this article
Pick a style below, and copy the text for your bibliography.

  • MLA
  • Chicago
  • APA

"Mood Rings." Fashion, Costume, and Culture: Clothing, Headwear, Body Decorations, and Footwear through the Ages. . Encyclopedia.com. 18 Sep. 2018 <http://www.encyclopedia.com>.

"Mood Rings." Fashion, Costume, and Culture: Clothing, Headwear, Body Decorations, and Footwear through the Ages. . Encyclopedia.com. (September 18, 2018). http://www.encyclopedia.com/fashion/encyclopedias-almanacs-transcripts-and-maps/mood-rings

"Mood Rings." Fashion, Costume, and Culture: Clothing, Headwear, Body Decorations, and Footwear through the Ages. . Retrieved September 18, 2018 from Encyclopedia.com: http://www.encyclopedia.com/fashion/encyclopedias-almanacs-transcripts-and-maps/mood-rings

Learn more about citation styles

Citation styles

Encyclopedia.com gives you the ability to cite reference entries and articles according to common styles from the Modern Language Association (MLA), The Chicago Manual of Style, and the American Psychological Association (APA).

Within the “Cite this article” tool, pick a style to see how all available information looks when formatted according to that style. Then, copy and paste the text into your bibliography or works cited list.

Because each style has its own formatting nuances that evolve over time and not all information is available for every reference entry or article, Encyclopedia.com cannot guarantee each citation it generates. Therefore, it’s best to use Encyclopedia.com citations as a starting point before checking the style against your school or publication’s requirements and the most-recent information available at these sites:

Modern Language Association

http://www.mla.org/style

The Chicago Manual of Style

http://www.chicagomanualofstyle.org/tools_citationguide.html

American Psychological Association

http://apastyle.apa.org/

Notes:
  • Most online reference entries and articles do not have page numbers. Therefore, that information is unavailable for most Encyclopedia.com content. However, the date of retrieval is often important. Refer to each style’s convention regarding the best way to format page numbers and retrieval dates.
  • In addition to the MLA, Chicago, and APA styles, your school, university, publication, or institution may have its own requirements for citations. Therefore, be sure to refer to those guidelines when editing your bibliography or works cited list.