The key to its success lay in combining political propaganda, often in the form of lantern slides, with a regular programme of social activities. These included music-hall, dances, teas, summer fêtes, train excursions, and cycling clubs, all available very cheaply. Though derided by opponents as a ‘matrimonial agency’, the league benefited greatly from its social role. By 1886, 200,000 members had been enrolled, and by 1891 over a million, of whom half were women. This made the league the largest political organization in Britain in its heyday—the late 1880s and 1890s. Thereafter it suffered a steady decline and after 1918 its membership was largely absorbed into the official party structure.
"Primrose League." The Oxford Companion to British History. . Encyclopedia.com. (March 24, 2018). http://www.encyclopedia.com/history/encyclopedias-almanacs-transcripts-and-maps/primrose-league
"Primrose League." The Oxford Companion to British History. . Retrieved March 24, 2018 from Encyclopedia.com: http://www.encyclopedia.com/history/encyclopedias-almanacs-transcripts-and-maps/primrose-league
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