One concern that consumers express about making their purchases online is the high cost of shipping and handling. As such, some online stores run "free shipping" campaigns, especially around the holidays, to entice customers to buy from them. E-sellers note that ordering online saves consumers from having to wait in long lines around the holidays.
"Competitive Edge." Computer Sciences. . Encyclopedia.com. (April 20, 2019). https://www.encyclopedia.com/computing/news-wires-white-papers-and-books/competitive-edge
"Competitive Edge." Computer Sciences. . Retrieved April 20, 2019 from Encyclopedia.com: https://www.encyclopedia.com/computing/news-wires-white-papers-and-books/competitive-edge
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