Branch, Alan E(dward)
BRANCH, Alan E(dward)
BRANCH, Alan E(dward). British, b. 1933. Genres: Business/Trade/Industry, Economics, Marketing, Transportation. Career: Sr. Lecturer, Basingstoke Coll. of Technology, retired. Visiting Professor of Shipping Economics, European Institute of Maritime Studies; Lecturer, University of Leicester; Lecturer, University of Reading; marketing, shipping, and export consultant. Publications: Elements of Shipping, 1964, 7th ed., 1996; Economics of Shipping Practice and Management, 1982; Dictionary of Shipping International Business Trade Terms and Abbreviations, 1983, 4th ed., 1995; Elements of Export Marketing and Management, 1984; Dictionary of Commercial Terms and Abbreviations, 1984; Elements of Port Operation and Management, 1986; Dictionary of English-Arabic Commercial, International Trade and Shipping Terms, 1988; Export-Import Shipping Documentation, 1989; Elements of Import Practice, 1990; Multilingual Dictionary of Commercial International Trade and Shipping Terms: English, French, Spanish, German, 1990; Export Practice and Management, 3rd ed., 1993, 4th ed., 2000; Maritime Economics Management Marketing, 3rd ed., 1997; Shipping and Air Freight Documentation for Exporters and Importers, 2nd ed., 2000; International Purchasing and Management, 2001. Address: 19 The Ridings, Emmer Green, Reading, Berks. RG4 8XL, England.