Skip to main content
Select Source:

Adhocracy

ADHOCRACY

An adhocracy is an organization that lacks structurethe complete opposite of a bureaucracy. This form of organization is common among advertising agencies and other creativity-based companies. Startups often opt for such a structure as well because of its tendency to foster a team atmosphere. Characteristics of an adhocracy-type firm include taking risks and being flexible as new projects arise.

Not surprisingly, one e-company even chose to use the term as its name. Adhocracy LLC is an Internet-based marketing communications company consisting of advertising, communications, and Web professionals who work in a tele-computing atmosphere. The firm's creative teams provide advertising, Web design, direct mail, ideation (sometimes described simply as the development of ideas), cyber-commerce, and market strategy services to mid-level businesses. It supports clients via offices in Los Angeles, New York City, Philadelphia, Detroit, and Washington, D.C.

Adhocracy got its start in the 1990s when an ad hoc group of advertising professionals began to work on freelance projects together. The group noticed a strong demand within mid-sized companies for marketing communication services. This demand led President Brooks Richey to develop an organization that utilized the skills of top-level advertising and communications professionals to offer marketing services.

One of the services offered by Adhocracy is the creation of cyber-commerce sites. Roper Starch Worldwide polled 30 nations and found the United States to have the largest proportion of e-commerce consumers and the fastest-growing number of Internet users. To take advantage of these statistics, businesses continue to look for ways to promote their product or service online. Adhocracy provides its services to businesses seeking online growth and works with them to develop secure online cyber-stores which enable Web surfers to browse and shop on the site and make online purchases.

The firm also provides Web design using both HTML and flash-based Web content, including streaming audio and video programming. It develops and creates Internet advertising programs and other marketing strategies that allow for maximum exposure on the Internet. Additionally, the company's team of professionals offers ideation (brainstorming) and other marketing services.

FURTHER READING:

Adhocracy LLC. "Welcome to Adhocracy.com " Adhocracy LLC, 2001. Available from www.adhocracy.com

"Adhocracy." Encyclopedia of the New Economy. Waltham, MA: Terra Lycos, 2001. Available from www.hotwired.lycos.com/special/ene.

"Facts and Figures." The Internet Economy Indicators, 2001. Available from www.internetindicators.com/factfigure.html

Tovey, Roberta. "Best Firms More Alike Than DifferentAround the Globe." Insights From MSI. 2000. Available from www.msi.org

Cite this article
Pick a style below, and copy the text for your bibliography.

  • MLA
  • Chicago
  • APA

"Adhocracy." Gale Encyclopedia of E-Commerce. . Encyclopedia.com. 20 Jul. 2018 <http://www.encyclopedia.com>.

"Adhocracy." Gale Encyclopedia of E-Commerce. . Encyclopedia.com. (July 20, 2018). http://www.encyclopedia.com/economics/encyclopedias-almanacs-transcripts-and-maps/adhocracy

"Adhocracy." Gale Encyclopedia of E-Commerce. . Retrieved July 20, 2018 from Encyclopedia.com: http://www.encyclopedia.com/economics/encyclopedias-almanacs-transcripts-and-maps/adhocracy

Learn more about citation styles

Citation styles

Encyclopedia.com gives you the ability to cite reference entries and articles according to common styles from the Modern Language Association (MLA), The Chicago Manual of Style, and the American Psychological Association (APA).

Within the “Cite this article” tool, pick a style to see how all available information looks when formatted according to that style. Then, copy and paste the text into your bibliography or works cited list.

Because each style has its own formatting nuances that evolve over time and not all information is available for every reference entry or article, Encyclopedia.com cannot guarantee each citation it generates. Therefore, it’s best to use Encyclopedia.com citations as a starting point before checking the style against your school or publication’s requirements and the most-recent information available at these sites:

Modern Language Association

http://www.mla.org/style

The Chicago Manual of Style

http://www.chicagomanualofstyle.org/tools_citationguide.html

American Psychological Association

http://apastyle.apa.org/

Notes:
  • Most online reference entries and articles do not have page numbers. Therefore, that information is unavailable for most Encyclopedia.com content. However, the date of retrieval is often important. Refer to each style’s convention regarding the best way to format page numbers and retrieval dates.
  • In addition to the MLA, Chicago, and APA styles, your school, university, publication, or institution may have its own requirements for citations. Therefore, be sure to refer to those guidelines when editing your bibliography or works cited list.

adhocracy

adhocracy •radiancy •immediacy, intermediacy •expediency • idiocy • saliency •resiliency • leniency •incipiency, recipiency •recreancy • pruriency • deviancy •subserviency • transiency • pliancy •buoyancy, flamboyancy •fluency, truancy •constituency • abbacy • embassy •celibacy • absorbency •incumbency, recumbency •ascendancy, intendancy, interdependency, pendency, resplendency, superintendency, tendency, transcendency •candidacy •presidency, residency •despondency • redundancy • infancy •sycophancy • argosy • legacy •profligacy • surrogacy •extravagancy • plangency • agency •regency •astringency, contingency, stringency •intransigency • exigency • cogency •pungency •convergency, emergency, insurgency, urgency •vacancy • piquancy • fricassee •mendicancy • efficacy • prolificacy •insignificancy • delicacy • intricacy •advocacy • fallacy • galaxy •jealousy, prelacy •repellency • valency • Wallasey •articulacy • corpulency • inviolacy •excellency • equivalency • pharmacy •supremacy • clemency • Christmassy •illegitimacy, legitimacy •intimacy • ultimacy • primacy •dormancy • diplomacy • contumacy •stagnancy •lieutenancy, subtenancy, tenancy •pregnancy •benignancy, malignancy •effeminacy • prominency •obstinacy • pertinency • lunacy •immanency •impermanency, permanency •rampancy • papacy • flippancy •occupancy •archiepiscopacy, episcopacy •transparency • leprosy • inerrancy •flagrancy, fragrancy, vagrancy •conspiracy • idiosyncrasy •minstrelsy • magistracy • piracy •vibrancy •adhocracy, aristocracy, autocracy, bureaucracy, democracy, gerontocracy, gynaecocracy (US gynecocracy), hierocracy, hypocrisy, meritocracy, mobocracy, monocracy, plutocracy, technocracy, theocracy •accuracy • obduracy • currency •curacy, pleurisy •confederacy • numeracy •degeneracy • itinerancy • inveteracy •illiteracy, literacy •innocency • trenchancy • deficiency •fantasy, phantasy •intestacy • ecstasy • expectancy •latency • chieftaincy • intermittency •consistency, insistency, persistency •instancy • militancy • impenitency •precipitancy • competency •hesitancy • apostasy • constancy •accountancy • adjutancy •consultancy, exultancy •impotency • discourtesy •inadvertency • privacy •irrelevancy, relevancy •solvency • frequency • delinquency •adequacy • poignancy

Cite this article
Pick a style below, and copy the text for your bibliography.

  • MLA
  • Chicago
  • APA

"adhocracy." Oxford Dictionary of Rhymes. . Encyclopedia.com. 20 Jul. 2018 <http://www.encyclopedia.com>.

"adhocracy." Oxford Dictionary of Rhymes. . Encyclopedia.com. (July 20, 2018). http://www.encyclopedia.com/humanities/dictionaries-thesauruses-pictures-and-press-releases/adhocracy

"adhocracy." Oxford Dictionary of Rhymes. . Retrieved July 20, 2018 from Encyclopedia.com: http://www.encyclopedia.com/humanities/dictionaries-thesauruses-pictures-and-press-releases/adhocracy

Learn more about citation styles

Citation styles

Encyclopedia.com gives you the ability to cite reference entries and articles according to common styles from the Modern Language Association (MLA), The Chicago Manual of Style, and the American Psychological Association (APA).

Within the “Cite this article” tool, pick a style to see how all available information looks when formatted according to that style. Then, copy and paste the text into your bibliography or works cited list.

Because each style has its own formatting nuances that evolve over time and not all information is available for every reference entry or article, Encyclopedia.com cannot guarantee each citation it generates. Therefore, it’s best to use Encyclopedia.com citations as a starting point before checking the style against your school or publication’s requirements and the most-recent information available at these sites:

Modern Language Association

http://www.mla.org/style

The Chicago Manual of Style

http://www.chicagomanualofstyle.org/tools_citationguide.html

American Psychological Association

http://apastyle.apa.org/

Notes:
  • Most online reference entries and articles do not have page numbers. Therefore, that information is unavailable for most Encyclopedia.com content. However, the date of retrieval is often important. Refer to each style’s convention regarding the best way to format page numbers and retrieval dates.
  • In addition to the MLA, Chicago, and APA styles, your school, university, publication, or institution may have its own requirements for citations. Therefore, be sure to refer to those guidelines when editing your bibliography or works cited list.