conceptualize

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con·cep·tu·al·ize / kənˈsepchoōəˌlīz/ • v. [tr.] form a concept or idea of (something): we can easily conceptualize speed in miles per hour. DERIVATIVES: con·cep·tu·al·i·za·tion / kənˌsepchoōələˈzāshən/ n. con·cep·tu·al·iz·er n.