Vice President Spiro T. Agnew's Claims Television News Is Biased
Vice President Spiro T. Agnew's Claims Television News Is Biased
Speech excerpt
By: Spiro T. Agnew
Date: November 13, 1969
Source: Agnew, Spiro. Remarks delivered in Des Moines, Iowa, November 13, 1969. Available online at American Rhetoric <http://www.americanrhetoric. com/speeches/spiroagnew.htm> (accessed May 26, 2006).
About the Author: Spiro T. Agnew (1918–1996) served as vice-president of the United States under Richard Nixon from 1969 to 1973. Known for his combative style, Agnew resigned from the vice-presidency after being charged with accepting bribes when he served as governor of Maryland.
INTRODUCTION
Spiro T. Agnew gained fame for his verbal attacks against liberals and the media during the Nixon administration. As a centrist who lacked the star power to outshine Nixon, Agnew became the Republican choice for vice-president in 1968 and was sworn into office on January 20, 1969. He often said what Nixon felt but could not publicly express.
Agnew was known for his candor but was also notoriously thin-skinned and insensitive to the inflammatory impact of his words. As governor of Maryland from 1966 to 1968, he initiated tax reform, increased aid to antipoverty programs, established the strictest state law in the country against water pollution, repealed the state law against interracial marriage, supported open housing, and pushed for the liberalization of abortion laws. He also showed a talent for making enemies.
Agnew took a strong stand for law and order and categorized peaceful demonstrations as "militant pushing." In 1968, he ordered the arrest of 227 trespassing Bowie State University students who were holding a sit-in to protest dilapidated buildings at the predominantly black campus. "I refuse to knuckle under to the demands of students no matter how justified they are," he explained. When Baltimore erupted in flames after the assassination of Martin Luther King in 1968, Agnew arranged a meeting with 100 moderate black leaders who had tried to restore calm by walking the streets during the violence. Demanding that they repudiate Black Power radicals, he then gave a speech that prompted 70 of the attendees to walk out.
Agnew also had no patience for those who criticized the Vietnam War and the Nixon administration. On November 3, 1969, Nixon told the American people in a televised address that antiwar protesters would not dictate American policy and that his new Vietnamization policy would bring peace by withdrawing American ground combat forces from the country. Continuing the counteroffensive against the antiwar movement, on November 13, Agnew vehemently denounced television news broadcasters as a hostile, unelected, elite who subjected Nixon's speeches to "instant analysis" because their "minds were made up in advance."
PRIMARY SOURCE
I think it's obvious from the cameras here that I didn't come to discuss the ban on cyclamates or DDT. I have a subject which I think if of great importance to the American people. Tonight I want to discuss the importance of the television news medium to the American people. No nation depends more on the intelligent judgment of its citizens. No medium has a more profound influence over public opinion. Nowhere in our system are there fewer checks on vast power. So, nowhere should there be more conscientious responsibility exercised than by the news media. The question is, "Are we demanding enough of our television news presentations?" "And are the men of this medium demanding enough of themselves?"
Monday night a week ago, President Nixon delivered the most important address of his Administration, one of the most important of our decade. His subject was Vietnam. My hope, as his at that time, was to rally the American people to see the conflict through to a lasting and just peace in the Pacific. For 32 minutes, he reasoned with a nation that has suffered almost a third of a million casualties in the longest war in its history.
When the President completed his address—an address, incidentally, that he spent weeks in the preparation of—his words and policies were subjected to instant analysis and querulous criticism. The audience of 70 million Americans gathered to hear the President of the United States was inherited by a small band of network commentators and self-appointed analysts, the majority of whom expressed in one way or another their hostility to what he had to say.
It was obvious that their minds were made up in advance. Those who recall the fumbling and groping that followed President Johnson's dramatic disclosure of his intention not to seek another term have seen these men in a genuine state of nonpreparedness. This was not it.
One commentator twice contradicted the President's statement about the exchange of correspondence with Ho Chi Minh. Another challenged the President's abilities as a politician. A third asserted that the President was following a Pentagon line. Others, by the expressions on their faces, the tone of their questions, and the sarcasm of their responses, made clear their sharp disapproval.
To guarantee in advance that the President's plea for national unity would be challenged, one network trotted out Averell Harriman for the occasion. Throughout the President's address, he waited in the wings. When the President concluded, Mr. Harriman recited perfectly. He attacked the Thieu Government as unrepresentative; he criticized the President's speech for various deficiencies; he twice issued a call to the Senate Foreign Relations Committee to debate Vietnam once again; he stated his belief that the Vietcong or North Vietnamese did not really want military take-over of South Vietnam; and he told a little anecdote about a "very, very responsible" fellow he had met in the North Vietnamese delegation.
All in all, Mr. Harrison offered a broad range of gratuitous advice challenging and contradicting the policies outlined by the President of the United States. Where the President had issued a call for unity, Mr. Harriman was encouraging the country not to listen to him.…
Now every American has a right to disagree with the President of the United States and to express publicly that disagreement. But the President of the United States has a right to communicate directly with the people who elected him, and the people of this country have the right to make up their own minds and form their own opinions about a Presidential address without having a President's words and thoughts characterized through the prejudices of hostile critics before they can even be digested.…
The purpose of my remarks tonight is to focus your attention on this little group of men who not only enjoy a right of instant rebuttal to every Presidential address, but, more importantly, wield a free hand in selecting, presenting, and interpreting the great issues in our nation. First, let's define that power.
At least 40 million Americans every night, it's estimated, watch the network news. Seven million of them view ABC, the remainder being divided between NBC and CBS According to Harris polls and other studies, for millions of Americans the networks are the sole source of national and world news. In Will Rogers' observation, what you knew was what you read in the newspaper. Today for growing millions of Americans, it's what they see and hear on their television sets.
Now how is this network news determined? A small group of men, numbering perhaps no more than a dozen anchormen, commentators, and executive producers, settle upon the 20 minutes or so of film and commentary that's to reach the public. This selection is made from the 90 to 180 minutes that may be available. Their powers of choice are broad.
They decide what 40 to 50 million Americans will learn of the day's events in the nation and in the world. We cannot measure this power and influence by the traditional democratic standards, for these men can create national issues overnight. They can make or break by their coverage and commentary a moratorium on the war. They can elevate men from obscurity to national prominence within a week. They can reward some politicians with national exposure and ignore others.
For millions of Americans the network reporter who covers a continuing issue—like the ABM or civil rights—becomes, in effect, the presiding judge in a national trial by jury.…
Now what do Americans know of the men who wield this power? Of the men who produce and direct the network news, the nation knows practically nothing. Of the commentators, most Americans know little other than that they reflect an urbane and assured presence seemingly well-informed on every important matter. We do know that to a man these commentators and producers live and work in the geographical and intellectual confines of Washington, DC, or New York City, the latter of which James Reston terms the most unrepresentative community in the entire United States.
Both communities bask in their own provincialism, their own parochialism.
We can deduce that these men read the same newspapers. They draw their political and social views from the same sources. Worse, they talk constantly to one another, thereby providing artificial reinforcement to their shared viewpoints. Do they allow their biases to influence the selection and presentation of the news? David Brinkley states objectivity is impossible to normal human behavior. Rather, he says, we should strive for fairness.
Another anchorman on a network news show contends, and I quote: "You can't expunge all your private convictions just because you sit in a seat like this and a camera starts to stare at you. I think your program has to reflect what your basic feelings are. I'll plead guilty to that.…"
The views of the majority of this fraternity do not—and I repeat, not—represent the views of America. That is why such a great gulf existed between how the nation received the President's address and how the networks reviewed it. Not only did the country receive the President's speech more warmly than the networks, but so also did the Congress of the United States.…
Now I want to make myself perfectly clear. I'm not asking for Government censorship or any other kind of censorship. I am asking whether a form of censorship already exists when the news that 40 million Americans receive each night is determined by a handful of men responsible only to their corporate employers and is filtered through a handful of commentators who admit to their own set of biases.…
Now a virtual monopoly of a whole medium of communication is not something that democratic people should blindly ignore. And we are not going to cut off our television sets and listen to the phonograph just because the airways belong to the networks. They don't. They belong to the people. As Justice Byron wrote in his landmark opinion six months ago, "It's the right of the viewers and listeners, not the right of the broadcasters, which is paramount."
Now it's argued that this power presents no danger in the hands of those who have used it responsibly. But as to whether or not the networks have abused the power they enjoy, let us call as our first witness, former Vice-President Humphrey and the city of Chicago. According to Theodore White, television's intercutting of the film from the streets of Chicago with the "current proceedings on the floor of the convention created the most striking and false political picture of 1968—the nomination of a man for the American Presidency by the brutality and violence of merciless police."
If we are to believe a recent report of the House of Representative Commerce Committee, then television's presentation of the violence in the streets worked an injustice on the reputation of the Chicago police. According to the committee findings, one network in particular presented, and I quote, "a one-sided picture which in large measure exonerates the demonstrators and protestors." Film of provocations of police that was available never saw the light of day, while the film of a police response which the protestors provoked was shown to millions.
Another network showed virtually the same scene of violence from three separate angles without making clear it was the same scene. And, while the full report is reticent in drawing conclusions, it is not a document to inspire confidence in the fairness of the network news. Our knowledge of the impact of network news on the national mind is far from complete, but some early returns are available. Again, we have enough information to raise serious questions about its effect on a democratic society.
Several years ago Fred Friendly, one of the pioneers of network news, wrote that its missing ingredients were conviction, controversy, and a point of view. The networks have compensated with a vengeance.
And in the networks' endless pursuit of controversy, we should ask: What is the end value—to enlighten or to profit? What is the end result—to inform or to confuse? How does the ongoing exploration for more action, more excitement, more drama serve our national search for internal peace and stability?
Gresham's Law seems to be operating in the network news. Bad news drives out good news. The irrational is more controversial than the rational. Concurrence can no longer compete with dissent. One minute of Eldridge Cleaver is worth 10 minutes of Roy Wilkins. The labor crisis settled at the negotiating table is nothing compared to the confrontation that results in a strike—or better yet, violence along the picket lines. Normality has become the nemesis of the network news.
Now the upshot of all this controversy is that a narrow and distorted picture of America often emerges from the televised news. A single, dramatic piece of the mosaic becomes in the minds of millions the entire picture. The American who relies upon television for his news might conclude that the majority of American students are embittered radicals; that the majority of black Americans feel no regard for their country; that violence and lawlessness are the rule rather than the exception on the American campus.
We know that none of these conclusions is true.
Perhaps the place to start looking for a credibility gap is not in the offices of the Government in Washington but in the studios of the networks in New York! Television may have destroyed the old stereotypes, but has it not created new ones in their places? What has this "passionate" pursuit of controversy done to the politics of progress through logical compromise essential to the functioning of a democratic society?
The members of Congress or the Senate who follow their principles and philosophy quietly in a spirit of compromise are unknown to many Americans, while the loudest and most extreme dissenters on every issue are known to every man in the street. How many marches and demonstrations would we have if the marchers did not know that the ever-faithful TV cameras would be there to record their antics for the next news show …?
In this search for excitement and controversy, has more than equal time gone to the minority of Americans who specialize in attacking the United States—its institutions and its citizens?
Tonight I've raised questions. I've made no attempt to suggest the answers. The answers must come from the media men. They are challenged to turn their critical powers on themselves, to direct their energy, their talent, and their conviction toward improving the quality and objectivity of news presentation. They are challenged to structure their own civic ethics to relate to the great responsibilities they hold.
And the people of America are challenged, too—challenged to press for responsible news presentation. The people can let the networks know that they want their news straight and objective. The people can register their complaints on bias through mail to the networks and phone calls to local stations. This is one case where the people must defend themselves, where the citizen, not the Government, must be the reformer; where the consumer can be the most effective crusader.…
Now, my friends, we'd never trust such power, as I've described, over public opinion in the hands of an elected Government. It's time we questioned it in the hands of a small unelected elite. The great networks have dominated America's airwaves for decades. The people are entitled to a full accounting of their stewardship.
SIGNIFICANCE
The American public overwhelmingly supported Nixon's Vietnamization program. Meanwhile, the administration's counteroffensive against antiwar activists paid dividends. Many of the peace activists in Congress decided that it was wise to lay low for awhile. However, the administration's public relations campaign against the antiwar movement suffered a serious setback at the end of November when Seymour Hersh filed the first of a series of reports in more than 30 newspapers that American troops had massacred 350 to 500 unarmed South Vietnamese civilians in the hamlet of My Lai. The subsequent discovery that the military had covered up the killings for over a year would further fuel antiwar sentiments.
It took Nixon four years to end American involvement in Vietnam, during which time the conflict expanded into Cambodia and Laos. A 1971 opinion poll indicated that more than 60 percent of respondents considered it a mistake to have sent American troops into Vietnam. Many supporters of the war blamed the media for creating this antiwar sentiment through biased reporting. Subsequent reporting from war zones was closely controlled by the government in an effort to avoid a repeat. The war, the longest ever fought by the U.S., shattered consensus and contributed to severe internal disorder at home.
FURTHER RESOURCES
Books
Agnew, Spiro T. Go Quietly … Or Else. New York: Morrow, 1980.
Coyne, John R, Jr. The Impudent Snobs: Agnew vs. theIntellectual Establishment. New York: Arlington House, 1972.
Wells, Tom. The War Within: America's Battle Over Vietnam. New York: Henry Holt, 1994.