Columbia: Communications
Columbia: Communications
Newspapers and Magazines
Columbia's daily (morning) newspaper, The State, is also South Carolina's major paper. In addition, the city publishes three weekly newspapers including the Columbia Star, which covers human interest and legal news, Free Times, Columbia's free paper, and Columbia Black News. About 20 magazines and journals are published in Columbia, including the Business and Economic Review, published by the University of South Carolina's Moore School of Business, Columbia Metropolitan Magazine, and South Carolina Game and Fish, and three magazines directed at farmers.
Television and Radio
Five television stations broadcast in Columbia, affiliates of ABC, NBC, CBS and FOX, as well as South Carolina Educational Television. Three cable stations also serve the area; a government information station is available on a local cable network. Six AM and 14 FM radio stations offer music, information, news, call-in talk programs, and religious programming.
Media Information: The State, Knight-Ridder, Inc., P.O. Box 1333, Columbia, SC 29202; telephone (800)888-5353
Columbia Online
Central South Carolina Alliance. Available www.centralsc.org
City of Columbia Home Page. Available www.columbiasc.net
Columbia Metropolitan Convention Center. Available www.columbiacvb.com
Columbia Today. Available www.columbiatoday.com
Greater Columbia Chamber of Commerce. Available www.columbiachamber.com/new/index.htm
Richland County Public Library. Available www.richland.lib.sc.us
Richland School District One. Available www.richlandone.org
Richland School District Two. Available my.richland2.org/portal/server.pt#
South Carolina State Library. Available www.state.sc.us/scsl
The State. Available www.thestate.com
Selected Bibliography
Edgar, Walter B. and Deborah K. Wolley, Columbia: Portrait of a City, 1976.
Maxey, Russell, South Carolina's Historic Columbia: Yesterday and Today in Photographs, 1980.
Moore, John Hammond, Columbia and Richland County: A South Carolina Community, 1740–1990, 1993.
Rawl, Miriam Freeman, From the Ashes of Ruin (Columbia, S.C.: Summerhouse Press, 1999)
Cite this article
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Telemarketing then & now. (Telemarketing)
Magazine article from: Direct Marketing; 12/1/1989; ; 700+ words
; TELEMARKETING: THEN & NOW TELEMARKETING has come a long way since 1980, and it will go much further...Just reflect upon the past 10 years: * Expenditures in telemarketing exceeded that of direct mail for the first time ever in...
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Telemarketing programs require periodic evaluation.
Magazine article from: Direct Marketing; 9/1/1995; ; 700+ words
; Effective telemarketing operations are based on four primary elements: planning...some basic techniques? I am talking, of course, about telemarketing. For years, telemarketing has been an important ingredient in the direct marketer...
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Telemarketing thrives as traffic bogs down sales; more than half the commodities sold move by phone.
Magazine article from: Los Angeles Business Journal; 5/21/1990; ; 700+ words
; Telemarketing thrives as traffic bogs down sales...rest of the Southland are turning to telemarketing as a way to save the time and expense...jammed freeways add to travel time. "Telemarketing is coming of age," said Brian Duchscher...
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Telemarketing: is it in trouble? Despite mounting regulations, lawn care business owners still think it's a great tool. (Lawn Care).
Magazine article from: Landscape Management; 1/1/2003; ; 700+ words
; Telemarketing--long a mainstay of the lawn care...of the 50 states have passed anti-telemarketing restrictions. And the federal government...lawn care operators continue to use telemarketing. Regulations galore The regulatory...
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Telemarketing programs ring up scales.
Magazine article from: National Underwriter Life & Health-Financial Services Edition; 9/10/1990; ; 700+ words
; Telemarketing Programs Ring Up Sales Telemarketing has become a widely used prospecting tool for brokerage...agencies throughout the country to explore the roles of telemarketing. We spoke with marketing directors and principals and...
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Telemarketing's larger role in circulation. (Folio: Source Book 1991)
Magazine article from: Folio: the Magazine for Magazine Management; 1/1/1990; ; 700+ words
; Telemarketing's larger role in circulation Magazine...currently taking a closer look at telemarketing. Once relegated to the end of the...bring a subscriber back on the books, telemarketing is playing an increasingly important...
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Automated telemarketing - once a dream. (Telemarketing)
Magazine article from: Fund Raising Management; 10/1/1992; ; 700+ words
; ...automating a productive in-house telemarketing operation and develop it into an extraordinary...manager, I had no formal background in telemarketing. I knew, however, how to fund raise...and productive automated in-house telemarketing operations in the non-profit sector...
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Integrating telemarketing into your campaign.
Magazine article from: Direct Marketing; 9/1/1998; ; 700+ words
; Can you still make telemarketing work, even if you are not a full-scale telemarketing operation? Telemarketing in the '90s has become big business. Literally big business. Call centers the size of football fields have sprung up around the...
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Telemarketing: within reach. (publishing industry marketing)(includes related articles)
Magazine article from: Folio: the Magazine for Magazine Management; 5/1/1992; ; 700+ words
; ...phone and save money. For decades, telemarketing was direct mail's ugly stepsister...rates and increased competition among telemarketing companies hungry for business, is...seen a definite increase in the use of telemarketing. Of 1,041 publications, 389 are...
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Telemarketing: not for the timid. (bank telemarketing)(includes related article)
Magazine article from: Bank Marketing; 7/1/1994; ; 700+ words
; ...because it is so personal, outbound telemarketing can be a bank marketer's worst nightmare...improperly positioned. Critics say telemarketing is an invasion of privacy, an annoyance...off to consumers. Proponents of telemarketing, however, say it can yield dramatic...
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Telemarketing
Encyclopedia entry from: Encyclopedia of Small Business
Telemarketing Telemarketing is the process of using the telephone to generate leads, make sales, or gather marketing information. Telemarketing can be a particularly valuable tool for small businesses, in...
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telemarketing
Book article from: The Columbia Encyclopedia, Sixth Edition
telemarketing the practice of selling goods or services...preferences in telephone conversations. Telemarketing firms use trained staff and automatic...marketing firms spent $110.5 billion on telemarketing in 1999; by the end of the 1990s...
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RMH Teleservices, Inc.
Book article from: International Directory of Company Histories
...NASDAQ Ticker Symbol: RMHT NAIC: 561422 Telemarketing Bureaus RMH Teleservices, Inc. is a telemarketing and customer service company with 21...and insurance. RMH is a leader in telemarketing and was one of the first firms in the...
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Ellett Brothers, Inc.
Book article from: International Directory of Company Histories
...was sold by the company ’ s telemarketing sales force and through numerous product...telephone, marking the beginning of telemarketing at the Chapin headquarters. For a...rest its fortunes exclusively on its telemarketing program. Business soared as a result...
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West Corporation
Book article from: International Directory of Company Histories
...technologies to provide customer service, telemarketing, credit card applications, prepaid...Tuttle as “ one of the first telemarketing service agencies. ” Mardex...s major companies handling inbound telemarketing phone calls. In 1978 Mary West founded...
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