Mendelsohn, Martin
MENDELSOHN, Martin
MENDELSOHN, Martin. British, b. 1935. Genres: Business/Trade/ Industry, Law, Marketing. Career: Partner and Consultant, Adlers, Solicitors, London, 1959-92; Partner and Consultant, Eversheds Solicitors, London, 1992-. Professor of Franchise Marketing, Middlesex University Business School, London. Ed., The International Journal of Franchising and Distribution Law; Jt. Ed., The International Encyclopaedia of Franchising. Publications: The Guide to Franchising, 1970, 6th ed., 1999; How to Evaluate a Franchise, 1981, 7th ed., 2001; Comment Negocier une Franchise, 1981; How to Franchise Your Business, 1981, 5th ed., 2001; International Franchising: An Overview, 1984; Franchisor's Manual, 1988; The Ethics of Franchising, 1988, 2nd ed., 1995; How to Franchise Internationally, 1989, 3rd ed., 2001; Franchising and Business Development, 1991; (coauthor) Franchising and the Block Exemption Regulation, 1991; (ed.) Franchising in Europe, 1991; Franchising, 1996; (co-author) Negotiating an International Master Franchising Agreement, 2001; (co-author) Guide to the EC Block Exemption for Vertical Agreements, 2001. Address: 9 Sandown Ct, Marsh Lane, Stan- more, Middlesex HA7 4HZ, England. Online address: [email protected]