Little Magazine, name applied to an advance‐guard literary journal, primarily concerned with the publication of writers or writing not likely to be acceptable to established journals of larger circulation.
The Yellow Book (1894–97), founded by Henry Harland, and
The Savoy (1896), both English magazines that revolted against Victorian rationalism, morality, and emphasis upon science, set the standards that others followed. Their art‐for‐art's sake credo was imitated by such American magazines as
The Bibelot (1895–1915), a monthly reprint of prose and poetry from obscure works, edited by T.B. Mosher, and
The Chap Book (1894–98), issued from Chicago.
The Lark (1895–97), published at San Francisco, was a distant reflection of this school, but had gaiety as its only policy. The little magazine came into particular importance in the U.S. just before and after World War I, as a protest by those who believed artists were being enslaved and repressed by Mammon and Puritanism.
Poetry: A Magazine of Verse (1912– ) is an eclectic publication, championing new poets of all nations and schools.
The Little Review (1914–29), frequently considered the most significant American magazine of the type, had tremendous vitality and never settled into any one pattern. During the postwar period, some magazines, like
The Seven Arts (1916–17), were concerned with an objective scrutiny of American culture. Others, like
The Frontier (1920–39),
The Fugitive (1922–25), and
The Reviewer (1921–25), were regional in tendency; and still others, like
Secession (1922–24),
Broom (1921–24),
transition (1927–50), and
This Quarter (1925–32), were eclectic in character and were edited from abroad by expatriates.
The Dial (1917–29) was in a sense the heir of the previous experimentation, but maintained a more detached, urbane, and cosmopolitan tone.
Hound and Horn (1927–34), the outstanding little magazine edited by university students, held policies similar to those of other publications in the movement.
During the Depression after 1929, advance‐guard writers turned their attention to social and economic reform, and for a time the significance of little magazines began to disappear. Some of their purposes were taken over by literary quarterlies issued from universities, but many new little magazines continued to appear, some with an international view, like
Paris Review or
Botteghe Oscure (1949–60); some were issued as journals, like
Evergreen Review, and some published as paperbacks, like
discovery and
New World Writing.
The publication of little magazines increased greatly beginning in the 1950s. In 1978 the editors of a book on the subject guessed that at least 1500 such journals were being published in the U.S. They are and have been of the most diverse sorts, championing a great range of aesthetic, critical, social, and cultural views. Some, like
The Floating Bear (1961–69), were essentially newsletters for rapid communication among authors of experimental literature; others, like
Big Table (1959–60), were founded to print what was unacceptable to more conventional publications; some, like
The Black Mountain Review⧫ (1954–59), were organs of a special school of literature; some, like Reed Whittemore's
Furioso (1939–53), Cid Corman's
Origin (1951–71), and Gilbert Sorrentino's
Neon (1956–60), reflected the views of a major young writer; some, like
Salmagundi (1965– ) and
Tri‐Quarterly (1958– ), are closely related to a university or college; and some, like
Yardbird Reader (1972– ), are dedicated to the writings of ethnic minorities.
Over the hundred years or more that they have flourished, little magazines have printed a good deal of insignificant or bizarre work, but they have justified themselves by providing a medium for all kinds of aesthetic experimentation and innovative and unpopular beliefs. By initial circulation in these magazines the novelties, heresies, and unknown authors of one era have often become accepted and valued in a succeeding period.