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Lamar Advertising Company Lamar Advertising Company
Lamar Advertising Company 5551 Corporate Boulevard Baton Rouge, Louisiana 70808 U.S.A. Telephone: (225) 926-1000 Fax: (225) 923-0658 Web site: http://www.lamar.com Public Company Founded: 1902 Employees: 3,000 Sales: $810.1 million (2003) Stock Exchanges:... Read more
Tom Burrell Tom Burrell
Thomas J. Burrell 1939– Business executive At a Glance… Aptitude Test Triggered Career Broke New Ground in Advertising Sources A major figure in American marketing and advertising, Thomas Burrell heads a leading marketing communications firm that provides advertising, public... Read more
Albert David Lasker Albert David Lasker
Albert Lasker Albert Lasker (1880-1952) was a prominent advertising executive during the first half of the 20th century. During his 40-year tenure with the Chicago-based Lord and Thomas, Lasker built the company into the largest advertising agency in the United States. Through his innovation and... Read more
Internet advertising Internet advertising
ADVERTISING, ONLINE Although the Internet economy experienced a general slowdown in 2000, there was a record number of online ad impressions—more than 172 billion—in the fourth quarter of that year, according to a report by AdRelevance, a subsidiary of Jupiter Media Metrix. Online... Read more
Young Rubicam Inc Young Rubicam Inc
Young & Rubicam, Inc. 285 Madison AvenueNew York, New York 10017U.S.A.Telephone: (212) 210-3000Fax: (212) 370-3796Web site: http://www.yr.com Wholly Owned Subsidiary of WPP Group plcIncorporated: 1923 as Young & Rubicam AdvertisingEmployees: 11,387Gross Billings: $10.52 billion... Read more
Outdoor Systems Inc Outdoor Systems Inc
Outdoor Systems, Inc. 2502 N. Black Canyon HighwayPhoenix, Arizona 85009U.S.A.(602) 246-9569Fax: (602) 433-2482 Public CompanyIncorporated: 1980Employees: 1,490Sales: $471 million (1997)Stock Exchanges: New YorkTicker Symbol: OSISICs: 7312 Outdoor Advertising Services The largest outdoor... Read more
advertising advertising
advertising in general, any openly sponsored offering of goods, services, or ideas through any medium of public communication. At its inception advertising was merely an announcement; for example, entrepreneurs in ancient Egypt used criers to announce ship and cargo arrivals. The invention of... Read more
Bait and Switch Bait and Switch
BAIT AND SWITCH A deceptive sales technique that involves advertising a low-priced item to attract customers to a store, then persuading them to buy more expensive goods by failing to have a sufficient supply of the advertised item on hand or by disparaging its quality. This practice is illegal... Read more
Billboard Billboard
Billboard Background Billboard is the common term used to describe a type of outdoor advertising found along major highways. This name is most frequently given to large steel-framed signs, which are mounted on poles 20-100 ft (6.1-30.5 m) above the ground. Most often, the... Read more

Related newspaper, magazine, and trade journal articles from HighBeam Research

Wishing up to the web. (Middle Eastern interest on the information...
Magazine article from: The Middle East ...based in the United States, either immigrants...striking up friendships in far away...supporters is Saudi Arabia's Washington...the net by a special advertisement or website devoted...mouse on the ...

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