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advertise
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advertising
advertising in general, any openly sponsored offering of goods, services, or ideas through any medium of public communication. At its inception advertising was merely an announcement; for example, entrepreneurs in ancient Egypt used criers to announce ship and cargo arrivals. The invention of... Read more |
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Young Rubicam Inc
Young & Rubicam, Inc. 285 Madison AvenueNew York, New York 10017U.S.A.Telephone: (212) 210-3000Fax: (212) 370-3796Web site: http://www.yr.com Wholly Owned Subsidiary of WPP Group plcIncorporated: 1923 as Young & Rubicam AdvertisingEmployees: 11,387Gross Billings: $10.52 billion... Read more |
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Tom Burrell
Thomas J. Burrell 1939– Business executive At a Glance… Aptitude Test Triggered Career Broke New Ground in Advertising Sources A major figure in American marketing and advertising, Thomas Burrell heads a leading marketing communications firm that provides advertising, public... Read more |
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Obie Media Corp
Obie Media Corporation 4211 West 11th AvenueEugene, Oregon 97402U.S.A.Telephone: (541) 686-8400Toll Free: (800) 233-6243Fax: (541) 345-4339Web site: http://www.obie.com Public Company Incorporated: 1996Employees: 295Sales: $44.8 million (2002)Stock Exchanges: NASDAQTicker Symbol: OBIENAIC:... Read more |
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Corporate image
Corporate Image "Corporate image" was once advertising jargon but is today a common phrase referring to a company's reputation. The "image" is what the public is supposed to see when the corporation is mentioned. The ordinary man and woman on the street usually have a wry view of public relations,... Read more |
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WPP Group plc
WPP Group plc 27 Farm StreetLondon W1J 6RJUnited KingdomTelephone: (20) 7408-2204Fax: (20) 7493-6819Web site: http://www.wpp.com Public CompanyIncorporated: 1971 as Wire & Plastic Products Ltd.Employees: 65,000Gross Billings: £20.8 billion (2001)Stock Exchanges: London NASDAQTicker... Read more |
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public relations
public relations activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most favorable light. Thus, the goal of the... Read more |
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Charles Saatchi
Saatchi, Charles (1943– ). Iraqi-born British businessman and art collector. In 1970 he was co-founder with his brother Maurice of Saatchi & Saatchi, which became the world's largest advertising agency. He has devoted much of his enormous wealth to buying contemporary art on a huge... Read more |
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Grey Advertising Inc
Grey Advertising, Inc. 777 Third AvenueNew York, New York 10017U.S.A. (212) 546-2000Fax: (212) 546-1495 Public Company Incorporated: 1917 as Grey StudiosEmployees: 6,483Sales: $528.3 millionStock Exchanges: New York Grey Advertising is the world Read more |
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