Enrollment management: A new leadership paradigm in higher education

From: College and University | Date: April 1, 2003| Author: | Copyright information

Today, the term "enrollment management" cannot only be heard throughout the campus hallways of private institutions, but it is echoed equally among the campus communities of most public colleges and universities. Unfortunately, what is not being heard on most campuses is the term "enrollment leadership." Many presidents of public and private institutions, from small and large, and even selective admissions to "open door" community colleges, have been implementing enrollment management systems on their campuses throughout the past two decades (Hossler 1986). This shift to enrollment management ...

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