Are consumers in the dark about the safety of laxatives?

Drug Topics | December 7, 1998| | Copyright

Think consumers who take laxatives really know what they are taking? According to a telephone survey among 513 adult laxative users aged 18 and over, 84% of consumers are unable to name the active ingredient in their laxative. This finding shows that there is a good opportunity for pharmacists to shed some light on the proper use of these products, as customers step up to the register.

The survey, commissioned by Morristown, N.J.-based Bayer Consumer Care Division and conducted over the summer by Yankelovich Partners, also found that nearly half of laxative users are unaware of the ...

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