Improving retail branch profits with multidimensional balanced benchmarking (MBB)

From: The Journal of Bank Cost & Management Accounting | Date: January 1, 1998| Author: | Copyright information

By H. David Sherman CPA, MBA, DBA*

Several financial institutions have improved profitability of their branch systems using new more comprehensive management techniques. These new methods lead to improved branch operations, added longterm profits and increased service quality. Consequently, managers who can effectively use these new approaches are likely to maintain a competitive lead over those using traditional forms of analysis. Included in this arsenal of innovative management tools are: activitybased costing (ABC), balanced scorecards (BSC), zero customer defeotion programs, and ...

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