Hawaii efforts target active senior travelers

Honolulu Star - Bulletin | March 4, 2006| | Copyright

face=+Bold; AARP is operating escorted group tours that includes stops on Kauai, Maui and Oahuface=-Bold;

Group travel providers in Hawaii have begun to step up efforts to target senior visitors, who with plenty of disposable income and leisure time provide an increasingly lucrative customer base.

face=+Bold; The Travel Boomface=-Bold;

These are some travel facts from a 2005 survey of 1,594 baby boomers between ages 41 and 59:

face=+Bold; Braver:face=-Bold; Most boomers consider themselves adventurous (55 percent) and 77 percent consider their own travel experiences more adventurous than ...

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