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Bluestocking Group, Senat Communications merge to form 20 Hats
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The Bluestocking Group and Senat Communications have merged to
become an integrated communications firm called 20 Hats. The company
specializes in integrated public relations and marketing support to
local, regional and national companies. The partners are Danielle
Ezell and Tracy Senat.
The name 20 Hats comes from the concept that we can wear many hats
for our clients, Ezell said. We might wear the 'marketing
communications' hat for one client and the 'media relations' hat for
another...
Related newspaper, magazine, and journal articles from HighBeam Research
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Marketing Communications & Media Relations.(officials of National Association for Printing Leadership)(director of Marketing Communications & Media Relations)(Brief Article)
Quick Printing
; CYNTHIA VALENTINO has been promoted to director of Marketing Communications & Media Relations for the National Association for Printing Leadership (NAPL). She previously served as senior editor and Media Relations manager. Info: 800/642-6275 ext. 1329 or www.napl.org
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Marketing communications: Teamwork and sophisticated sequencing will maximize results
Public Relations Quarterly
; ... that there is a consistent stream of good news coming out of the company during the year ... In most cases publications will not run news stories about a new product on their editorial ... is appearing that day. Better to issue news materials on announcement day and delay ...
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Marketing Communications: Integrated Theory, Strategy & Tactics
Public Relations Quarterly
; ... a new product line that had involved many hours of strategic planning, followed by months of implementation that had included news conferences, executive speeches, community events, trade shows, direct mail, a wide variety of mass media, advertising, billboards ...
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Philippine Association of National Advertisers Integrated Marketing Communications Convention opens today at the Manila Hotel.(Opinion/Editorial)
Manila Bulletin
; THE Philippine Association of National Advertisers (PANA) opens today its biennial event and highlight of this year's activities, dubbed the ''Got 2b IMC Convention short for Integrated Marketing Communications Convention. This three-day event starts today until November 24, 2000 at the Manila
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Fall into effective media relations this autumn. (recreation departments)
Parks & Recreation
; ... time. Bigger events require more effort. A news release or pitch letter detailing your ... information at the top of your pitch letters and news releases. Wherever possible, make reference ... just starting out or have been writing news releases for years, you can learn and brush ...
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SoapNet.(PEOPLE & CALENDAR)(Jori Paterson promoted as vice president of media relations)(Brief Article)
Multichannel News
; SoapNet has promoted JORI PETERSEN to vice president, media relations. Petersen had been executive director, media relations.
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NBC.(Programming)(promoted Deborah Thomas to VP, media relations, entertainment publicity)(Brief Article)
Broadcasting & Cable
; DEBORAH THOMAS, director, NBC media relations, Burbank, Calif., promoted to VP, media relations, entertainment publicity.
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MEASURING THE EFFECTIVENESS OF MARKETING COMMUNICATIONS WITH INDEX 3K
Innovative Marketing
; Abstract The problem of measuring the effectiveness of the company's marketing communications is very important in public relations, advertising and event management. However the modern theory doesn't provide with practical methods for solving the problem. The paper suggests new model - Index 3K -
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Freehill promoted in media relations
The Pantagraph Bloomington, IL
; NORMAL -- Heather Freehill was promoted to the assistant director of media relations for Illinois State athletics on Tuesday. Freehill has been in the ISU media relations and marketing support department for the past seven years. She has been on the athletics media relations staff since 2003 as a
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Four steps to a winning marketing communications program
Agency Sales
; As we head further into the information age, sales and marketing managers are under constant pressure to add more and more value-added services to their marketing communications programs. Fax-on-demand, World Wide Web sites, CD-ROM catalogs, advertising, lead management, multimedia presentations
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