Glasgow's miles better {but its new logo isn't}

The Scotsman | May 7, 1998| | Copyright

IT is a bizarre, almost surreal, transformation. The city which once relied for its prosperity on steel, ships, tobacco and its reputation as the engine-room of the Empire is turning to prawn cocktails and rubber chicken to try to win back its former glory.

Over past years, amid much public scrutiny, Glasgow has used a variety of images in a bid to recapture the economic strength and vigour it enjoyed in the days before the post-industrial landscape came along and pulled all its teeth out.

Some of those campaigns, such as the "Glasgow's Miles Better" initiative and the 1990 City of Culture ...

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