Menus, More or Less? Too Much Description May Reveal the Dishes You Love to Hate

From: The Washington Post | Date: January 14, 1987| Author: Phyllis C. Richman | Copyright information

First there was the "burger and fries." Then McDonald's got us chanting: "Two all-beef patties, special sauce, lettuce, cheese, pickles, onion on a sesame-seed bun" (which, I realize as I type this, is as imprinted in my memory as the Pledge of Allegiance to the flag).

But it went even further. We started finding on menus such elaborate descriptions of dishes that they specified the brand names of the ingredients. "Baked Harrington ham," read the menu at Chardonnay in Washington. An...

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