RU: Record sponsorship deal to boost rugby

From: AAP Sports News (Australia) | Date: October 12, 2000 | Copyright information

AAP Sports News (Australia)
10-12-2000
RU: Record sponsorship deal to boost rugby

The Australian Rugby Union is hoping to use a record $20 million sponsorship deal and
a move to promote the game in regional areas to make rugby the No.1 winter sport in Australia.

The five year sponsorship deal with Bundaberg Rum was announced today, a record amount
for rugby in Australia.

Starting next year, it includes ...

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