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South Korea adds culture to its export power
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Norimitsu Onishi
International Herald Tribune
06-29-2005
Here in one of the first corners of Asia hit by the ''Korean Wave'' of cultural exports, a television series about a royal cook, ''A Jewel in the Palace,'' proved so popular that it is now used to advertise South Korea on the Taipei subway. A huge hit in Mongolia, the drama also fueled a boom in tourists from Hong Kong visiting South Korea. A weepy love story, ''Winter Sonata,'' became the rage in Uzbekistan after it drove the Japanese into a frenzy last year. In Thailand and Malaysia, people devoured ''A Tale of Autumn,'' and ...
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