Stand up and be counted From: New Straits Times | Date: January 16, 2005| Author: | . Provided by ProQuest LLC. (Hide copyright information) Copyright information

L.S. Sya
New Straits Times
01-16-2005
Stand up and be counted
Byline: L.S. Sya
Edition: 2*
Section: Business

WE could use the lessons of the famous Egyptian queen, Cleopatra, in our Brand Malaysia efforts.

Cleopatra who was born in 69BC in Alexandria, became queen of Egypt at the age of 17 after the death of her father, Ptolemy VII.
Ptolemy was descended from one of the Macedonian generals who crowned himself King of Egypt, after the death of Alexander the Great.

Cleopatra demonstrated great diplomatic skills, had a mesmerising personality and could speak nine languages.

And she was the first ...

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