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SIC 7948 Racing, Including Track Operation
Encyclopedia of American Industries
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2005
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COPYRIGHT 2005 The Gale Group, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group.
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SIC 7948
RACING, INCLUDING TRACK OPERATION
This classification covers promoters and participants in racing activities, including racetrack operators, operators of racing stables, jockeys, racehorse trainers, and race car owners and operators.
NAICS Code(s)
711212 (Race Tracks)
711219 (Other Spectator Sports)
Industry Snapshot
The thrill of competition and the overall excitement of racing drew millions of American spectators to the wide variety of events in the racing industry, including horse races, dog races (greyhound), automobile races, and motorcycle races. The industry generated close to $5 billion in revenue in 1995.
Thoroughbred horse racing alone attracted 60 million spectators to racetracks in 36 states. On a total of 8,000 racing dates, visitors bet more than $13 billion at the tracks and at off-site locations. In the late 1980s, however, the horse racing industry began to fall behind more publicized and simplistic forms of legalized gambling, particularly the state lotteries. Unprepared for the influx of competition, track operators scrambled to make their courses more inviting to spectators in order to attract new and younger customers.
Organization and Structure
Horse Racing. In the horse racing sector of the industry, most U.S. racetracks were privately owned, and racing operations were governed by state commissions where the tracks were located. Most tracks were operated for a profit, as were the horses, while the trainers and jockeys worked as independent contractors. Some U.S. tracks, such as the ones operated by the New York Racing Association, were non-profit organizations. By contrast, racetracks in some other countries were owned and operated by the national government.
All horse racing, except quarter horse racing, involved thoroughbreds, usually three-year-olds. A racehorse achieves peak ability at age five, but few races included horses older than four due to increases in purses, breeding fees, and sale prices. Owners of thoroughbreds tried to produce superior horses through complex mating strategies, with the most desirable horse being one that performed well during long races. But as Patrick Cunningham, a professor of animal genetics at Trinity College in Dublin, claimed in Fortune, "only 35 percent of the differences between horses is attributable to genetic factors; the other 65 percent reflects diet, training, and random health-affecting events around the barn."
Early horse races featured a simple system of wagering in which spectators tried to pick the winner. In modern horse racing, however, spectators placed their bets on the first three horses, and most of the purse money was provided by the stakes fees of the horse owners. This practice, called pari-mutuel betting,...
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