Democratic National Convention May Help Boston Change Its Image.

From: Knight Ridder/Tribune Business News | Date: November 24, 2002 | Copyright information

The Boston Globe Knight Ridder/Tribune Business News

Nov. 24--When Boston learned two weeks ago that it would be the host city for the Democratic National Convention in 2004, local business and political leaders were quick to claim that the event would offer Boston a chance to "rebrand" itself.

"This is a relaunch of Boston," chief executive Jack Connors of Boston ad agency Hill Holliday Connors Cosmopulos Inc. said then.

But did our reigning s...

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