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Advertising and political bias in the media: the market for criticism of the market economy.

From: The American Journal of Economics and Sociology  |  Date: 7/1/2002  |  Author: Sutter, Daniel

Many observers of the media argue that advertiser support of the news insulates business from critical scrutiny. News organizations know better than to bite the hand that feeds them. I examine several weaknesses in this corporate advertising bias argument. Most significantly, a favorable political climate for business is a public good, so individual businesses have an incentive to support anti-business messages that generate an audience. Transmission of messages that fail to generate ...

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