Asda brings Angus south. (Beef).(Brief Article)

From: Grocer | Date: June 1, 2002 | Copyright information

The future for the mainstream beef industry in Britain is looking increasingly "black"--much to the delight of the Aberdeen Angus cattle society.

Quality beef from this world famous source is steadily more sought after by the multiples.

Asda has been running a pilot trial in selected stores over the past month, with beef produced by Angus sires out of suckler beef herds.

Ron McHattie, the breed society's chief executive, said: "It's all part of our...