New TV stations tightens competition for advertisements. (Industry).(Statistical Data Included)

From: Indonesian Commercial Newsletter | Date: February 26, 2002 | Copyright information

Advertisement earning recorded by television broadcasting stations has increased lately, but the appearance of more TV stations will tighten competition for advertisement. Advertisements recorded by TV stations has increased by 30.8% annually in the past 5 years. In 1997, TV advertisements were valued at Rp 2.68 trillion, up to Rp 6.98 trillion in 2001. Meanwhile, the number of TV stations in the country has increased to nine. Among the new stations are Metroteve which started oper...