Well-being demands monitoring body fat. (Merchandising).(products on the market)(Brief Article)

From: MMR | Date: January 14, 2002 | Copyright information

NEW YORK -- Americans are increasingly coming to believe that excess body fat, rather than excess pounds, represents the greatest threat to their health.

That realization in turn is creating a growing market for body fat monitoring devices, which are designed to make it easier for people to get an accurate sense of their body fat percentage.

Obesity has traditionally been measured through formulas that use the ratio between height and weight to calculate body mass. Such formulas fail to take into account differences in body type. Body builders and other athletes, for ...

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