Glider rocker mfrs. target nursery looks. (Up Close: Glider rockers).

From: Home Textiles Today | Date: December 3, 2001| Author: Evans, Gary | Copyright information

High Point -- Glider rocker manufacturers have learned that moving from the living room and den to the nursery can be as different as the blare of a sports cast and the sweet cooing sounds of a mother and her baby.

Design, color, and even the glide of the rocker take their own personalities in the juvenile market, and manufacturers address that market accordingly.

"It's totally different," says Gene Gathagan, national sales manager for Tennessee-based Brooks ...

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