Secret Service.(visiting competitor stores)(Brief Article) From: Entrepreneur | Date: September 1, 2001| Author: | COPYRIGHT 2001 Entrepreneur Media, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information) Copyright information

TACTICS: BOOST YOUR BUSINESS BY DOING A LITTLE SHOPPING-UNDERCOVER, OF COURSE.

THOMAS STEMBERG, THE CEO AND founder of Staples, is addicted to shopping. Despite the fact that he heads an $11 billion store chain, Stemberg continues to shop the competition in person, sometimes even enlisting family members to help--including his mother-in-law, who, he says, "was a regular shopper at Office Depot's delivery business to help me learn how it worked."

Shopping the competition is one method of stimulating growth and innovation for your retail operation. It's easy, do-it-yourself ...

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