BORN-AGAIN PROZAC: NOT WORTH THE EXTRA COST.

HealthFacts | July 1, 2001| | Copyright

Does it make any difference to you whether your pills are purple, purple/pink, or green? Prozac, Eli Lilly's bestselling antidepressant, will soon go off patent; and once that happens the purple versions could cost you about 50% more for exactly the same drug. That's pretty much what it boils down to, though Eli Lilly has mounted an expensive advertising campaign to make you think otherwise about its "new" drug called Sarafem.

Except for the color, Sarafem is just a repackaged version of Prozac. It was approved by the Food and Drug Administration (FDA) for the ...

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