Camouflage profits are hard to see through all those patterns. (hunting clothing designs)

Shooting Industry | April 1, 1989| | Copyright

CAMOUFLAGE PROFITS ARE HARD TO SEE THROUGH ALL THOSE PATTERNS

Sometimes, it's hard to see the forest because of the trees! And, today's camouflage market can be just about as hard to define. If you think camouflage is camouflage, then you had better think again. If you're not in tune to recent developments in this market, you're losing sales and money.

Camouflage has certainly come a long way since the simple blotched patterns of WWII. Military use of camouflage, especially in the jungles of the South Pacific, proved fairly successful in breaking up the ...

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