1960s Consumers Wanted to Be Really Cool.(air conditioning industry history) From: Air Conditioning, Heating & Refrigeration News | Date: April 30, 2001| Author: CHECKET-HANKS, B. | COPYRIGHT 2001 BNP Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group.Copyright information

OF THE NEWS STAFF

It is tempting to look at air conditioning in the 60s and start moralizing about how it changed our culture from one that slowed down in the summer to one that runs from the air conditioned workplace to the air conditioned car to the air conditioned house ... or that we didn't know how uncomfortable we were before a/c was widely available. People did know how uncomfortable they were. That's what drove the a/c market, especially when the installed price ...