SMEAR Meter.(corporate media coverage)(Brief Article)

Chief Executive (U.S.) | May 1, 2001| | Copyright

SOME CEOS FEEL the press flock to bad company news like crows amassing for a funeral. Perhaps that's pessimism well placed.

Data from Washington, DC-based media analyst firm CARMA imMEDIAte indicates CEOs are more likely to attract media coverage during management swings or company crises, while only a small number of CEOs and management teams routinely get accolades from reporters. Additionally, data indicates a correlation between positive or negative news coverage and a company's share price.

During the past year, Nokia ranked highest in favorable press ...

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