Latest ASA adjudications concerning the airline industry.

From: Airline Industry Information | Date: March 28, 2001 | Copyright information

AIRLINE INDUSTRY INFORMATION-(C)1997-2001 M2 COMMUNICATIONS LTD

The UK's Advertising Standards Authority has this week ruled on the following two complaints related to the airline industry.

American Airlines sent out a direct mailing for a sales promotion to members of its AAdvantage frequent flyer programme. The mailing stated that bonus miles were available on transatlantic flights between 15 October 2000 and 31 March 2001, and a footnote said that the of...

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