A scheduled appearance by the Anheuser-Busch Cydesdales in Park City, UT, recently incensed Greg Schiff, founder and president of the Schirf Brewing Co. and operator of the Wasatch Brew Pub.
"It's a slap in our face," Schirf told the local media. Schirf has been a visible local critic of what he sees as the corporatization of the coming winter Olympics, and in particular, the dominant presence of major sponsor Anheuser-Busch.
Schirf has also continued to bottle his "Wasatch ...