A&E Buys Genealogy-Flavored Web Site.(A and E Television Networks acquires Genealogy.com)(Brief Article)

From: Multichannel News | Date: February 26, 2001| Author: FORKAN, JIM | Copyright information

NEW YORK -- A&E Television Networks last week purchased the Web site Genealogy.com and now its executives are exploring how to integrate that Internet destination for family-tree research and software with its cable-network, Web and print assets.

Americans are showing a growing interest in tracing their family heritage, particularly among those in the 35-and-over age bracket, network executives said. And that meshes nicely with the demographic profile of AETN's cable net...