Brown & Williamson Tobacco Launches New Filtered PALL MALL -- A Smoother Tasting, Slower Burning, Longer Lasting Cigarette.

PR Newswire | January 11, 2001 | Copyright

LOUISVILLE, Ky., Jan. 11 /PRNewswire/ --

Brown & Williamson Tobacco Corporation hosted an Internet news briefing today where it announced the national launch of New Filtered PALL MALL cigarettes. New Filtered PALL MALL cigarettes, which are designed to be smoother tasting, slower burning, and longer lasting than other brands, are available nationwide at an affordable price.

"Our research shows that slow burn is an attribute that consumers claim they are not getting from other cigarette brands," said Paul Wessel, value for money divisional vice president. ...

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