Business Wire

Proflowers.com Offers Five-Step 'Freshness Factor' to Test for Fresh Flowers; Consumers Say That Flower Freshness Is Top Priority When Ordering Flowers.

Business Wire | June 1, 2000 | Copyright

Business & Internet Writers

SAN DIEGO--(BUSINESS WIRE)--June 1, 2000

When sending a loved one flowers, only the best will do - the freshest, most beautiful and vibrant flowers possible.

After all, the fresher the flowers, the longer they will last. In fact, according to a recent survey conducted on behalf of Proflowers.com, most Americans (86%) consider "freshness" one of the most important considerations when sending flowers to someone. But how can you tell if the flowers you select for your loved one are actually fresh?

It just takes a…

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