TECHNOLOGY AD SPENDING INCREASES IN FIRST QUARTER, ADSCOPE SAYS. Business Publisher | April 30, 2000 | COPYRIGHT 2000 JK Publishing, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information) Copyright

Advertising for 380 publications in technology sectors rebounded in the first quarter, increasing nearly 4% in ad pages and 16% in revenues to $916 million in the first quarter, according to Adscope, Inc. (Eugene, OR).

Publishing categories with ad page growth over first quarter 1999 included Business/News-weeklies, Electronics, Internet, and Technology Business. Business/News tech pages rose 39% to 4452. The Electronics group was up 11% to 10,028, the Internet category increased 57% to 2508 pages and Technology Business publications showed a growth of 265% to 3514 ...

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