Alloy Online Announces Strategic Marketing Alliance With Personal Products Company.

Business Wire | October 25, 1999 | Copyright

NEW YORK--(BUSINESS WIRE)--Oct. 25, 1999--

PPC's Itsmybody.com Sponsoring Chat Series at Alloy Online With

Co-Branded Advertising Efforts

Alloy Online, Inc. (NASDAQ: ALOY) (www.alloy.com), a leading Internet destination for the boys and girls of Generation Y, has announced a strategic marketing alliance with Personal Products Company (PPC, a division of McNeil-PPC), manufacturer of women's health and oral health care products, to promote the launch of itsmybody.com, PPC's Web site that provides teenage girls a forum to learn about their health and ...

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