Alliances Proliferate Yet Sixty-One Percent Fail or Underperform Says Andersen Consulting Study; Landmark Study Reveals Five Destructive Myths of Alliance Management.

Business Wire | September 27, 1999 | Copyright

NEW YORK--(BUSINESS WIRE)--Sept. 27, 1999--

While corporate alliances have exploded in value and number, a staggering 61 percent of alliances have failed or are plagued by under-performance, according to a landmark study by management and technology consulting firm Andersen Consulting.

According to the study findings, eight out of every 10 executives believe alliances will be a prime vehicle for corporate growth, and that the global value of alliances could reach $40 trillion by the year 2004. Yet, more than half of these alliances will under-perform, ...

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