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MICRON MOVES PC ACC'T TO GOLDBERG: CEO KOCHER TAPS EX-DELL SHOP TO BUILD BRAND.
From:
Advertising Age
| Date:
May 3, 1999| Author:
Cuneo, Alice Z.; Johnson, Bradley
| COPYRIGHT 1999 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group.Copyright information
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Micron Electronics' move to Goldberg Moser O'Neill puts the San Francisco agency back in the PC game just 15 days after it resigned Dell Computer Corp.
Micron's agency shift, which had been the subject of speculation in tech circles (AA, April 19), reunites Goldberg Moser with Micron Chairman-CEO Joel Kocher, a former senior executive at Dell.
Goldberg Moser succeeds Bam!, an Austin, Texas, shop that developed a campaign for Micron last year with the theme ``N...
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MICRON MOVES PC ACC'T TO GOLDBERG: CEO KOCHER TAPS EX-DELL SHOP TO BUILD BRAND.
Advertising Age
; Micron Electronics' move to Goldberg Moser O'Neill puts the San Francisco agency back in the PC game just 15 days after it resigned Dell Computer Corp. Micron's agency shift, which had been the subject of speculation in tech circles (AA, April 19), reunites Goldberg Moser with Micron Chairman-CEO
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Micron: Rambus has misled courts: Lawsuit is latest round in lengthy patent battle.
The Idaho Statesman (Boise, ID) (via Knight-Ridder/Tribune Business News)
; ... Micron made in its lawsuit Tuesday. Copyright (c) 2006, The Idaho Statesman, Boise Distributed by Knight Ridder/Tribune Business News. For information on republishing this content, contact us at (800) 661-2511 (U.S.), (213) 237-4914 (worldwide), fax (213) 237-65 ...
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Flying high at Micron: battered from the memory's darkest years, a stronger Micron emerges.(Micron Technology Inc.)(Company overview)
Electronic Business
; Under CEO Steve Appleton, Micron Technology has been on a 12-year odyssey that is finally Showing a payoff. Micron's share price has nearly doubled since May 2005, and the once troubled memory maker has earned a profit for the past seven out of nine quarters. Confidence in the company's improving
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Micron pitches turn around plan: Company tells analysts it's focusing on profitability, but investors react skeptically as the stock price falls.
Idaho Statesman (Boise, ID)
; Byline: Ken Dey Jul. 13--Micron executives applied their powers of persuasion Thursday to convince analysts that the company's still-emerging turnaround strategy will work. Company leaders gave no details about layoffs in Boise or elsewhere, but told stock analysts at a conference in San Francisco
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Micron expands in Asia with first China plant.
Idaho Statesman (Boise, ID)
; ... kdey@idahostatesman.com or 672-6757. Copyright (c) 2007, The Idaho Statesman, Boise Distributed by McClatchy-Tribune Business News. For reprints, email tmsreprints@permissionsgroup.com, call 800-374-7985 or 847-635-6550, send a fax to 847-635-6968, or write ...
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GOLDBERG MOSER AD AGENCY DROPS DELL
The Record (Bergen County, NJ)
; The Record (Bergen County, NJ) 04-07-1999 GOLDBERG MOSER AD AGENCY DROPS DELL Date: 04-07-1999, Wednesday Section: BUSINESS Edition: All Editions -- 2 Star B, 2 Star P, 1 Star Early Column: BUSINESS REPORT ROUND ROCK, Texas -- Dell Computer Corp. said Tuesday that Goldberg Moser O'Neill had
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An Idaho without Micron? It's a scenario that can't be ignored.: Micron is an Idaho success story. Now, it's losing millions and laying off workers in Boise. Industry analysts say the company must do more production abroad to survive.
Idaho Statesman (Boise, ID)
; Byline: Ken Dey Jul. 29--Three years ago, Steve Appleton said Boise was in the running for a big new Micron manufacturing plant. Today, the Micron chairman and chief executive is laying off Boise-area workers and preparing his struggling company for an increasingly foreign-centered future. Change
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New Micron chips target 'imaging' market
Idaho Business Review
; Four months after introducing a chip-based image sensor, Micron Technology Inc. is preparing to roll out a higher-resolution device in the next few months and a then a third, even crisper one by year's end. The Boise chipmaker's long-awaited entry into the imaging market shakes up a playing field
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Hundreds reportedly lose jobs at Micron: Workers say all departments had layoffs. Company still has not released details.
Idaho Statesman (Boise, ID)
; Byline: Ken Dey Jul. 10--More Micron employees lost their jobs over the weekend and Monday, driving up traffic at Treasure Valley employment offices. Micron stayed mum but scheduled a conference call with stock analysts Thursday that could offer more details. Employees said layoffs took place
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Micron's income is up
Deseret News (Salt Lake City)
; BOISE -- Even as prices for Micron Technology Inc.'s mainstay personal-computer memory chips decline, the semiconductor company's growing diversification into specialty markets has rescued its revenue picture, President and CEO Steve Appleton told shareholders at their annual meeting Tuesday. The
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