From the Plains to the Plate: Can the Beef Industry Regain Market Share? From: Economic Review (Kansas City) | Date: September 22, 1998| Author: Beshear, Michelle; Lamb, Russell L. | COPYRIGHT 1998 Federal Reserve Bank of Kansas City. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group.Copyright information

Economic factors that are affecting the situation of of the beef industry share of the retail meat market in US are analyzed. An increase in per capita beef consumption and a better vertical coordination in beef production can boost the sector's market share. An analysis of the competitive advantages of the poultry and pork industries compared to the beef industry in the retail meat market is also offered.

Over the past several decades, the beef industry has seen a sharp drop in its s...

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