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Media Coverage of Disability Sport.
Palaestra
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September 22, 1998|
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COPYRIGHT 1998 Challenge Publications Limited. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group.
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Increased media coverage is essential to the growth of disability sports. Athletes may be more likely to achieve at higher levels and to persist in sports when they receive media recognition for their accomplishments. Athletes, sports organizations, and event hosts find it easier to acquire sponsors when there is adequate media coverage. Media coverage also facilitates public awareness and acceptance of disability and disability sport. Finally, as more and more people with disabilities learn about sport opportunities, the number of participants increases. To learn more about ...
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