'Desktop' publishing: putting it in perspective.

From: Folio: the Magazine for Magazine Management | Date: March 1, 1987| Author: | Copyright information

"Desktop' publishing: Putting it in perspective

It is interesting to note and positively amazing to observe how we summarize technological change with neat and popular nomenclature. Back in the fifties, publishers will recall, "cold type' was the production panacea of the day. In the sixties, the all-inclusive term "phototypesetting' conjured up visions of efficient production. By the seventies, we had modified the descriptor to "computer phototypesetting' --and the word "computer' alone attracted many of us to the technology. Terms such as "word processing' and "OCR' also ...

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