NEW REASONS FOR HOME BAKING

From: The Shopper Report | Date: August 1, 1992 | Copyright information

Home baking is "in!" Almost forty percent of our respondents agreed "that there is a new burst of interest in baking at home" (3.2/94%). Most likely of all to agree were homemakers with children and those between the ages of 31 and 49.

The home baking renaissance combines old fashioned basics with new technology and new ingredients -- a combination worthy of note as an end-of-the-century success model.

Bread baking is especially interesting. Bread maker sales have s...

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