NISSAN RUNS HARDER THAN MITSUBISHI FOR RECOVERY.(to recover worldwide losses)

From: Automotive News | Date: June 15, 1998| Author: Treece, James B. | Copyright information

TOKYO - Mitsubishi Motors Corp. and Nissan Motor Co. are struggling. Both reported huge worldwide losses for the fiscal year that ended in March, and both carry crushing levels of debt.

Nissan is attacking its problems aggressively. But Mitsubishi does not have the same fire in its gut.

"I still have some doubts as to whether they have a sense of urgency," said Fuyuki Fuji-wara, auto analyst at Salomon Smith Barney Japan Ltd.

To be sure, Nissan's problems ...

Read all of this article with a FREE trial to HighBeam Research

Related newspaper, magazine, and journal articles from HighBeam Research

NISSAN RUNS HARDER THAN MITSUBISHI FOR RECOVERY.(to recover worldwide losses)
Automotive News ; TOKYO - Mitsubishi Motors Corp. and Nissan Motor Co. are struggling. Both reported huge worldwide losses for the fiscal year that ended in March, and both carry crushing levels of debt. Nissan is attacking its problems aggressively. But Mitsubishi does not have the same fire in its gut. I still
Red ink washes away product plan; Mitsubishi's mounting woes leave the Montero in limbo - and U.S. dealers in the dark.
Automotive News ; Byline: James B. Treece The trouble at Mitsubishi Motors Corp. has thrown the company's product plans into disarray and left U.S. dealers in the dark about what new models to expect. Several products under development have been reviewed, revised, canceled, reconsidered or in some cases reinstated.
Mitsubishi wakes up marketing strategy.(AutoPlus)
Daily Herald (Arlington Heights, IL) ; Byline: Dave Boe Mitsubishi's fortunes sometimes seem in direct contrast to the overall health of the United States economy. While the stock market and consumers may not have a great deal of confidence in the economy these days, the folks at Mitsubishi remain cautiously confident. But three ago
A Tough Road Mitsubishi, Like Mazda BeforeIt, Banks on New Sedan
Orange County Business Journal ; Cypress-based Mitsubishi Motor Sales of America hopes a clearer image and a strong launch of its redesigned Galant sedan will enable it to kick a dependence on incentives that has led to massive losses over the past several years. If this sounds familiar, it is. Facing a similar situation a year
Mitsubishi unveils 'drastic' restructuring plan.(Mitsubishi Motors Corp.)(Brief Article)
Automotive News ; TOKYO - Mitsubishi Motors Corp., announcing what it billed as ``drastic reforms vowed last week that it would return to profitability on an operating basis in the fiscal year beginning next April. The struggling automaker, in which DaimlerChrysler has a 34 percent stake, said it will shed jobs, cut