John Swanson. (Cox Broadcasting)

From: Broadcasting & Cable | Date: March 23, 1998| Author: Dickson, Glen | Copyright information

Cox Broadcasting has been one of the more active station groups in ramping up for DTV. After committing $13 million in 1996 for Sony to build a new all-digital plant for WSB-TV Atlanta, Cox began experimental DTV broadcasts there in October 1997. So far, WSB-HD has just been broadcasting pseudo-random number patterns, but that should change soon with the delivery of a Harris/Lucent DTV encoder this month. Swanson expects WSB-HD's official sign-on with program content to occur shor...

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